Joey and I did some more tweaking to the Heritage Tale logo. I'm really happy with the way it's shaping up. I'm especially happy with the new font Joey created for "Heritage Tale." I was trying to figure out a way to add a fantasy genre element to the logo. Joey came up with the idea of fiddling with the font to accomplish this, and I think it really works.
Here's what it will look like on the books. I think it will be easy to recognize as a brand image (or at least I hope it will be!).
Here's a close up. The descriptor above the logo (in this case, "Chinese") will change with each book to reflect the heritage in the story.